digital marketing Insights

Find out all of the latest news and information from Qlic.

digital marketing Insights

25/09/2023
Learn the key points to consider when creating a charity digital strategy and how to identify where digital technology can better serve your goals.
11/06/2020
Social media marketing is now easier than ever, with just one click of the button your post can be seen by thousands of people meaning your charity can gain lots of recognition! Social media is particularly helpful for smaller charities with limited internal resources, and when done effectively charity marketing campaigns drive high response rates.
22/04/2020
Recently there has been a rise in the use of social media, both for business and leisure purposes. Social media plays a very important role of being able to communicate to people from all over the world almost instantly, however it is highly important to manage your digital footprint and to manage the security and privacy
01/11/2018
With over 38 million people now using social media, the rise of its use as a marketing tool has been staggering. Raising brand awareness and gaining customers through social media was once an easy win, however with such a crowded marketplace many of the channels have made free social traction increasingly difficult.
31/05/2018
A recent survey carried out by Connect Assist highlighted how more than 70% of charities placed a high or very high importance on building relationships with its advocates, yet less than 20% of these charities effectively engage with their supporters digitally.
31/08/2017
Social media has exploded over the last 10 years or so. No longer are we using Friends Reunited, Myspace or Bebo though. Instead, the super heavyweights have moved into this space and millions are actively on Facebook, Twitter, LinkedIn and others.